10 tips to starting your own fashion business

If you’ve searched for, and found, this article then it’s more than likely because you’re thinking about starting your own clothing line and you’re interested to know the tips about how to make it successful. Starting your own clothing line is a fantastic experience and it’ll be a tremendous learning curve for you and it will help you a lot with personal growth and, if successful, financial growth as well.

Many people believe that if they build it, people will naturally come and guess what? Nothing happens. No sales :(.

So, to help you get off in the right direction, here are 15 questions that you should be asking yourself when you’re trying to get your T-Shirt business off the ground.

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Could 3D printing be the future of printed clothing?

3D printing is one of the latest technological phenomenon’s that are currently causing a storm in the media. One of the reasons for this is that the fashion industry is set to start deploying it as the runway is seen as being the ideal testing ground. This alone is enough to being triggering utopian visions of seeing an outfit on TV, calibrating the settings on your home 3D printer and then hitting the ‘start’ button and printing a near-perfect replica of the garment. OK, this is possibly quite idealistic and, if we’re being honest, a fast and convenient approach that can see this kind of technology imported into everyone’s home is a long, long way off. However, what’s most exciting about this new technology is the potential to cause disruption and democratise the entire fashion industry. Start up clothing companies that produce their own lines of printed clothing could be entirely vertically integrated even if they’re currently confined to a basement – making 3D printing a revolutionary prospect.

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Ted Baker Claims a Fashion First With Google Collaboration

Ted Baker, the British luxury fashion label, has unveiled their latest marketing campaign and it’s brilliant. Dubbed “Mission Impeccable”, the multi-channel campaign features a classy video, excellent social media marketing and a first for the fashion industry as they’ve teamed up with Google to create brilliant interactive windows at their stores.

The campaign was designed so that it’s primarily digital and it all centres around a brilliant spy theme with a three-minute movie that lists Guy Ritchie as the executive producer.

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7 Science-back reasons why beards are good for you.

As a man, there’s seldom choices that you have to make that are more grueling that the “should I, shouldn’t I” great beard debate. Whether you’re looking to grow a foot-long beard or if you’re after a face that’s as smooth as a babies backside – chances are if you are clean-shaven, you’ve debated growing a beard and vice-versa.

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In November, however, growing facial hair takes on a completely new meaning as men across the globe grow their facial hair in honor of Movember – a non-profit campaign which was set up to raise awareness of men’s cancers.

Continue reading “7 Science-back reasons why beards are good for you.”

Smart Clothes which text their owners asking to be worn?

  • A new technology could see people receiving text messages from their clothing
  • Neglected garments will tweet and text the owner ‘asking’ to be worn
  • Concept sees garments tagged using innovative contactless technology

I’m confident that I’m not the only person that has some items of clothing which I haven’t worn in forever sitting at the back of my wardrobe with no hope of being worn anytime soon. This could be anything from a T-Shirt I once liked, to an old football shirt. They’re literally just sat there, gathering dust and waiting for me to give them a new lease of life.

There is a new concept that’s currently being developed this which may put an end to clothes languishing in the darkness by giving the garments the power to give their owners a reminder that they exist and they’re still available for wearing.

Think you can just ignore the reminder? Think again! The clothing can also get in touch with a clothing charity and actually be asked to be recycled – and at this point, the charity can then send you all of the information you need about how to donate your old clothing. That’s not all either – the clothing can also be programmed to list itself on eBay!

connected-wardrobe

The reason for this is because of a recent study which highlighted that as a society we own four times as many clothes as we did 20 years ago, although we only wear roughly 20% of the clothing that we own regularly. This has led to academics from Birmingham City University to begin to develop the idea of a ‘connected wardrobe’ with the hope of encouraging more ethical clothing consumption.

The idea is that our clothing will be tagged using a brand new, washable technology – also known as radio-frequency identifications.

Mark Brill, a senior lecturer at Birmingham City University, said:

“Think of the surprise when an owner suddenly receives bids for items they didn’t know were in their wardrobe.

“The connected wardrobe is a practical, engaging concept to encourage more people to think about their clothing consumption. Ultimately, I hope it will encourage more ethical fashion consumption.”

He also went on to add:

“Perhaps we can even move away from the idea of ‘ownership’ of clothing, to simpy using them as long as we need them. When we’ve worn them enough, the items will pass themselves on to their next keeper to wear.”

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The idea of a ‘connected wardrobe’ gets its inspiration from the ever growing ‘Internet of Things’ – a concept whereby ordinary household objects are connected to the internet so they’re able to share information.

This can be from setting an alarm on your clock, to adjusting the temperature of your home before you arrive, to even setting your kettle to boil at the exact time that you get up in the morning – it’s obvious that the internet is continually changing the way that we live our lives.

Now, the ‘Internet of Clothes’ is designed to ensure that all neglected garments will tweet and even text their current owners (i.e you) ‘asking’ for you to wear them. This does depend on certain variables though such as the weather and the frequency of wear. Clothing will also be designed to keep track of other information such as who the previous owner was, who made the garment, and how much the worker was paid to create the garment.

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It’s been reported that in Britain, shoppers buy 2.15 million tonnes of clothing (including shoes) annually, yet we have an estimated £30 billion worth of clothing that is clogging up our wardrobes.

Another reason why we waste so much clothing could be the ever changing world of fashion. This means that what we consider to be fashionable today might be out of fashion tomorrow and this can lead to a change in our tastes and clothes going out of style and losing their appeal to you.

One obvious way to prevent this is to get custom printed Tshirts from specialist printing companies who are able to create fashionable, printed clothing that you design using your own ideas and artwork. This means that the Tshirts will always be personalised to you and therefore you’re more likely to wear them more often than a Tshirt that you regularly see other people wearing.

By doing this, you’re creating your own custom fashion label and with that, you’ve got your own brilliant personalised clothing that you are more likely to wear over and over again – safe in the knowledge that it won’t be going out of fashion any time soon.

The 90’s are back! And it’s reclaiming the T-Shirt

Fashion does circles. This is something that I’ve been told time and time again.

Something that is currently in fashion, will soon be out of fashion and then it’ll be back in fashion.

One thing that has been in style for years but is making a huge comeback in recent times is the humble T-Shirt.

By this, I mean that casual T-Shirts seem have taken over the runways of some of the biggest labels, including the likes of Chanel and Dolce & Gabbana. Unlike recent times, the T-Shirts aren’t in-your-face, loud designs. Instead, it seems that fashions favorite T-Shirts these days are more sophisticated.

Take, for example, Vetements. The brand has recently released their popular yellow and red DHL T-Shirts for their Spring 2016 collection. What’s more, they completely sold out of these T-Shirts – even with a $330 (£250) price tag!

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Since the release, knockoffs were being sold on sites such as Ebay for a much more cost-effective £10.

Since then, they’ve gone on to add American T-Shirt manufacturer Hanes to their growing list of collaborators. Even Gucci is getting in on the act by showing off logo tees in their recent resort collection.

It seems that this trend isn’t just limited to the runway either. One of the most popular trends this summer is slip dresses that are styled on a basic T-Shirt. Justin Bieber T-Shirts are also selling as part of his tour merchandise at Barneys in New York.

T-Shirts haven’t always been a coveted garment inside a woman’s wardrobe. The modern day T-Shirt has an unfashionable great grandfather: a men’s underwear staple from the early 1900’s. By the 1950’s, T-Shirts with university and rock band logos had made their way into the mainstream – helping to grow the popularity of T-Shirts in general.

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The reason for this resurgence isn’t fully known, however, it’s believed that the cyclical nature of the fashion industry has impacted this. Labels are believed to be offering more consumer-friendly clothing by adding practical and mass-produced clothing to their lineup.

“We’re seeing a return to the sensibility of the ’90’s, which was the last time logo mania was everywhere,” Stephanie Solomon, the fashion director at Lord and Taylor, recently said in an interview. “It was also a time when there was an upheaval in fashion, [simlar to] now with the changing of the guard with Demna Gvasalia at Vetements and Balenciaga and Alessandro Michele at Gucci. Part of the fashion uniform then was the logo tee and showing belief in the brand’s values by wearing it. Today, everyone’s reasserting their brand fidelities.”

The T-Shirt, for many, is a gateway item as it opens up the demographics for each brand. “These T-Shirts are usually the most inexpensive thing in designer collections,” Solomon added. “[Women are] buying into the brand at their opening price point. The customer is making a statement that she’s aligned with the brand.”

The best part about the trend: You probably have some form of it in your closet already! “The trend has no age boundaries – it resonates at all age groups – and price isn’t necessarily going to be a restriction.” It’s a piece of timeless fashion that’s now being claimed by high-end designers, yet it’s completely accessible to everyone.

What could possibly be better than that?

One trend that never seems to go away though is creating your own unique T-Shirts. This gives you the freedom to create high-street style designs that are completely unique – meaning that you won’t see anyone else wearing them as you walk down the high street.

If you’re looking for T-Shirt printing in the UK, then Garment Printing is the perfect choice, they offer excellent personalisation techniques, excellent pricing and super fast delivery on all of their orders.

So if you’re looking to get your own T-Shirts knocked up for the summer (or the autumn, winter or spring) then head on over to their website and start creating your own custom T-Shirts quickly and easily.

9 Summer Fashion Trends You Should Be Wearing Right Now!

So, as we head into the heights of summer and Britain is in the clutches of the hottest days of the year. Finally, we can embrace all of the biggest fashion trends of 2016.

So what’s actually different? Well, the cold shoulder trend is still huge in the fashion scene, rucksacks are the bag to be seen with, logo T-Shirts are on the rise and a slip dress could be the biggest fashion trend of the year.

I’ve decided to take a look at 9 different catwalk looks that will influence wardrobe choices (and your bank balance) in 2016. Be warned, the list includes everything from dresses to sandals to bags.

1. THE SLIP DRESS:

under-over-wear

It seems that one of the biggest trends for 2016 is going to be wearing your underwear on the outside (although, this seems to be the case most summers). At the Givenchy show the slip dress was shown off both on the catwalk and on the front row.

The slip is designed to be cool, understated and provides the wearer with effortless sex appeal.

2. RUCKSACKS:

rucksack

The rucksack has always had its own fashion trend but rucksacks have never looked as nice as they do now. The beauty about rucksacks is that if you can’t afford to splash out on a designer bag, you can choose a cheaper brand that offers the same style and durability.

What’s more, thanks to the material that they’re made from, you can get your initials embroidered onto the rucksack to provide yourself with the perfect, customised accessory this year.

3. A RUFFLED DRESS:

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The ruffled dress is designed to give the wearer a fairytale-like appearance. They’re designed to be dramatic, beautiful and they have cascading ruffles. If you’re someone who has a fancy for luxury and drama then this look is definitely for you.

4. CHUNKY SANDALS:

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Sandals are always popular during the summer months. When they’re paired with the right clothing they can help to achieve the perfect summer look that everyone craves. They’re perfect no matter if you’re on the beach or if you’re soaking up the sun in a park or a bar.

This year, the trend is going to be chunky sandals which offer the same look but with more of a modern twist. Just don’t let your sandals go anywhere near a pair of grey socks otherwise, you’ll lose whatever credibility you once had!

5. THE LOGO T-SHIRT:

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Summer ’16 will see logo’s making a huge comeback. This year, however, logo’s will make a comeback as a show of irony.

Not only that, printed T-Shirts are also part of a huge 90’s revival which will also see French Connection’s relaunch of the FCUK T-Shirts.

6. THE PRAIRIE DRESS:

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Festivals are always going to be a huge part of summer. It’s the time of the year when people swap radios and back gardens for live music and tents.

The festival look this summer is a drop-waist floral dress which wouldn’t look out of place on The Little House on the Prairie.

7. THE DENIM MINI-SKIRT:

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Yep, a timeless classic that just never seems to go away. It’s time to dig out that denim mini-skirt that you wore back in your teenage years and recreate some of the looks that were popular in the 90’s.

The denim mini-skirt is a great item of clothing as it can be paired with T-Shirts, shirts, vests and any other item of clothing to create a cool, retro look which will have your friends jealous.

8. OFF THE SHOULDER:

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Also known as the cold shoulder, this trend is set to remain huge for the summer. Shoulder-baring is designed to be sexy without being too obvious; it’s chic without being attention grabbing.

The off the shoulder look gives you a stylish look which is easy to replicate and hard to fault.

9. THE TIARA:

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The tiara is the friend to many teenage prom-goers, brides, hens and royals but now it looks set to make its way into the wardrobe of everyone across the globe. Hedi Slimane, the former mastermind behind Saint Laurent, said that the tiara should be worn with “everything” for spring/summer 2016.

The tiara can help you create a unique retro look as well. Think Courtney Love in the 90’s. Messy hair, slip dresses and Doc Marten boots. The only difference this year will be instead of flower head garlands, everyone will be donning their tiaras.

There’s my list of 9 trends which are going to be hot this summer. If there’s another trend I’ve missed, or if you’ve got any comments on the above trends, let me know in the comments below.