10 tips to starting your own fashion business

If you’ve searched for, and found, this article then it’s more than likely because you’re thinking about starting your own clothing line and you’re interested to know the tips about how to make it successful. Starting your own clothing line is a fantastic experience and it’ll be a tremendous learning curve for you and it will help you a lot with personal growth and, if successful, financial growth as well.

Many people believe that if they build it, people will naturally come and guess what? Nothing happens. No sales :(.

So, to help you get off in the right direction, here are 15 questions that you should be asking yourself when you’re trying to get your T-Shirt business off the ground.

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What do you do when your wardrobe becomes full of event T-Shirts?

Yes, you’ve just signed up for yet another popular race. Of course, you’ll get your runners bag and, of course, you’ll receive the typical sporting event T-Shirt.

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The more events you sign up to the more T-Shirts and free goodies you’ll receive – this is fairly standard. One thing that isn’t accounted for though is the lost space in your wardrobe from all of the new clothing that you’ve received. Well, keep on reading and I’ll explain how you can recover the space that these T-Shirts keep on stealing from your wardrobe in the best possible way.

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Could 3D printing be the future of printed clothing?

3D printing is one of the latest technological phenomenon’s that are currently causing a storm in the media. One of the reasons for this is that the fashion industry is set to start deploying it as the runway is seen as being the ideal testing ground. This alone is enough to being triggering utopian visions of seeing an outfit on TV, calibrating the settings on your home 3D printer and then hitting the ‘start’ button and printing a near-perfect replica of the garment. OK, this is possibly quite idealistic and, if we’re being honest, a fast and convenient approach that can see this kind of technology imported into everyone’s home is a long, long way off. However, what’s most exciting about this new technology is the potential to cause disruption and democratise the entire fashion industry. Start up clothing companies that produce their own lines of printed clothing could be entirely vertically integrated even if they’re currently confined to a basement – making 3D printing a revolutionary prospect.

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Movember Charity T-Shirt Ideas

Movember Charity T-Shirt Ideas:

You may have noticed that it’s fast approaching that time of the year when we need to add an additional 5 minutes onto our car journeys in the morning because we need to de-ice the car first. It’s also dark when we leave for work in the morning and it’s dark when we arrive home from work, and, for some reason, there’s an increase in the number of men walking around the streets sporting questionable moustaches.

In case you wasn’t sure why they’re doing this it’s because it’s almost officially MOVEMBER SEASON!

That’s right, November is the one time of the year where it’s socially acceptable for men to now only grow moustaches but also feel proud to have one – which is great for those of us who not only have the ability to grow a moustache but also for those of us who secretly like having a caterpillar growing just below our nose.

Don’t fit into either of these categories? Not a problem as you can still show you support for Movember by wearing an epic moustache-tic (see what I did there?) charity T-Shirt.

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Ted Baker Claims a Fashion First With Google Collaboration

Ted Baker, the British luxury fashion label, has unveiled their latest marketing campaign and it’s brilliant. Dubbed “Mission Impeccable”, the multi-channel campaign features a classy video, excellent social media marketing and a first for the fashion industry as they’ve teamed up with Google to create brilliant interactive windows at their stores.

The campaign was designed so that it’s primarily digital and it all centres around a brilliant spy theme with a three-minute movie that lists Guy Ritchie as the executive producer.

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Smart Clothes which text their owners asking to be worn?

  • A new technology could see people receiving text messages from their clothing
  • Neglected garments will tweet and text the owner ‘asking’ to be worn
  • Concept sees garments tagged using innovative contactless technology

I’m confident that I’m not the only person that has some items of clothing which I haven’t worn in forever sitting at the back of my wardrobe with no hope of being worn anytime soon. This could be anything from a T-Shirt I once liked, to an old football shirt. They’re literally just sat there, gathering dust and waiting for me to give them a new lease of life.

There is a new concept that’s currently being developed this which may put an end to clothes languishing in the darkness by giving the garments the power to give their owners a reminder that they exist and they’re still available for wearing.

Think you can just ignore the reminder? Think again! The clothing can also get in touch with a clothing charity and actually be asked to be recycled – and at this point, the charity can then send you all of the information you need about how to donate your old clothing. That’s not all either – the clothing can also be programmed to list itself on eBay!

connected-wardrobe

The reason for this is because of a recent study which highlighted that as a society we own four times as many clothes as we did 20 years ago, although we only wear roughly 20% of the clothing that we own regularly. This has led to academics from Birmingham City University to begin to develop the idea of a ‘connected wardrobe’ with the hope of encouraging more ethical clothing consumption.

The idea is that our clothing will be tagged using a brand new, washable technology – also known as radio-frequency identifications.

Mark Brill, a senior lecturer at Birmingham City University, said:

“Think of the surprise when an owner suddenly receives bids for items they didn’t know were in their wardrobe.

“The connected wardrobe is a practical, engaging concept to encourage more people to think about their clothing consumption. Ultimately, I hope it will encourage more ethical fashion consumption.”

He also went on to add:

“Perhaps we can even move away from the idea of ‘ownership’ of clothing, to simpy using them as long as we need them. When we’ve worn them enough, the items will pass themselves on to their next keeper to wear.”

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The idea of a ‘connected wardrobe’ gets its inspiration from the ever growing ‘Internet of Things’ – a concept whereby ordinary household objects are connected to the internet so they’re able to share information.

This can be from setting an alarm on your clock, to adjusting the temperature of your home before you arrive, to even setting your kettle to boil at the exact time that you get up in the morning – it’s obvious that the internet is continually changing the way that we live our lives.

Now, the ‘Internet of Clothes’ is designed to ensure that all neglected garments will tweet and even text their current owners (i.e you) ‘asking’ for you to wear them. This does depend on certain variables though such as the weather and the frequency of wear. Clothing will also be designed to keep track of other information such as who the previous owner was, who made the garment, and how much the worker was paid to create the garment.

receiving-texts-from-clothing

It’s been reported that in Britain, shoppers buy 2.15 million tonnes of clothing (including shoes) annually, yet we have an estimated £30 billion worth of clothing that is clogging up our wardrobes.

Another reason why we waste so much clothing could be the ever changing world of fashion. This means that what we consider to be fashionable today might be out of fashion tomorrow and this can lead to a change in our tastes and clothes going out of style and losing their appeal to you.

One obvious way to prevent this is to get custom printed Tshirts from specialist printing companies who are able to create fashionable, printed clothing that you design using your own ideas and artwork. This means that the Tshirts will always be personalised to you and therefore you’re more likely to wear them more often than a Tshirt that you regularly see other people wearing.

By doing this, you’re creating your own custom fashion label and with that, you’ve got your own brilliant personalised clothing that you are more likely to wear over and over again – safe in the knowledge that it won’t be going out of fashion any time soon.

Matt’s Mammoth Mountain Challenge

Matthew Riley was an incredibly popular and talented student who had a very bright future ahead of him. Tragically, Matthew was killed in a motorcycle crash while he was backpacking around Cambodia – a lifelong dream that he had.

Matthew, who was from Ketton, in Rutland, was only 23 years old and he had decided to spend four weeks of his summer break from Lincoln University, where he was studying psychology and Marketing, in Cambodia. Tragically, a few days before Matthew was due to fly home he was killed in a crash that happened in the early hours of September 13, 2015.

When describing her son and the accident, Mrs. Riley said:

“He has always been gifted and took French exams when he was 13. He did really well.

“The details of the accident are very sketchy. We will know what happened. We keep hearing things but we don’t know.

“He was very careful and wore a full-faced helmet. Matthew was staying at a nearby hostel where the crash happened. We spoke every day. He was due to do his last year at university and the university has been very good. They have invited us to his graduation in September so he will still graduate.”

As well as graduating this year, Matthew had also planned to take part in the Three Peaks Challenge which is a challenge where participants climb to the top of Ben Nevis, Scafell Pike and Snowden – the three highest peaks in Scotland, England, and Wales.

The intention behind taking part in the Three Peaks Challenge was to raise money to donate to Diabetes UK and Mind in the memory of his granddad Kevin Dowling, who had died eight years earlier, and his aunt Anne-Marie Dowling, who sadly passed away three years ago.

Tragically Matthew won’t get the chance to see all of his plans through but his family and friends have stepped up and decided to tackle the Three Peaks Challenge in Matthew’s honour – while also using the challenge to raise additional funds to donate to a Cambodian children’s charity called CamKids.

“Matthew had spent some of time in Cambodia helping to teach children to swim. That was very typical of him. He was a very sociable person and keen to help out where he could.

“The inequality in Cambodia is huge. There’s some very wealthy people driving around in nice cars and some extremely poor people, especially children living on the streets.”

In preparation for the event, Garment Printing were incredibly humbled to be asked to create the printed T-Shirts which will be worn by everyone who is taking part in the challenge. We’d also like to help them to raise the money that they need to support these 3 incredibly worthwhile causes.

If you’d like to find out more about Matthew, Matt’s Mammoth Mountain Challenge or if you’d like to donate money to help these incredibly worthwhile causes – you can visit the Matt’s Mammoth Mountain challenge GoFundMe page.

And please, help spread the word because together we can change lives for the better.mattsmammothmountainchallenge