Why You Should Invest in Uniforms and Branding as a StartUp?

If you have recently started a new business or about to start one why not invest in startup uniforms and branding for your staff this summer?

Startup uniform provides your staff with the perfect opportunity to gain exposure whilst interacting with your customers and the general public. It’s like having your own advertising billboard.

Here are some of the benefits you can achieve with using branding colours in your staff work-wear as an effective way to further market your brand:

Why Colour Branded Startup Uniforms and Branding is a Good Idea?

Colour branded uniforms have a positive effect for both staff and customers in very different ways which include an increased sense of pride, they also share equality company benefits through increased brand recognition and a professional smart looking team which customers benefit by easily identifying staff .

If you have loyal staff you are more likely to see increased productivity which also increases business revenue so it’s a win win situation for business owners, the staff and its customers.

Even if you are a one-man band operating as a sole person or you only have a few members of staff its still a good idea to purchase a uniform even if its just a polo shirt or a t-shirt these make it easier for customers to recognise you on the work premises and in the street.

Startup Branding

Why Wear Uniforms?

There are some businesses that we expect to see in uniform such as the police, fire service, armed forces and hospitals so we can easily recognise and identify them. Many of us look for the colour of the uniform because it’s the first thing we see. Colour is registered by the brain before either images or typography.

We know for example doctors in the UK are usually known for wearing long white coats. This is known as brand colour recognition and we are brains are taught to look out for these particular colours.

Different colours can also be used to show different ranks, different roles within the same organisation. For example when you visit a hospital, the nurse wears a different colour uniform to an, to a surgeon.

If you are a small business owner and you have a stand at a trade event, or a major corporation with hundreds of customers in your store, you will want your staff to look professional.

branding in startups

You could benefit from startup uniforms and branding for your staff this summer call Garment Printing today on 0844 588 980.

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